The Whitelist

The holidays are over and it’s back to work, fellow email marketers! Time to get refocused on email marketing ROI through better email delivery, more relevant email copywriting, and email design that renders right no matter the email client.

It’s also time for a reminder of upcoming email marketing events that will get you up to speed and in the know about email marketing tactics and techniques.

As an email marketing vendor and the Gold Sponsor of the Northern California chapter of the Direct Marketing Association, we’d love to see you at the upcoming DMAnc event, “Integrating Campaigns: Leveraging email as the link between your media buy, your advertising and your marketing message.”

Join us January 21 in Burlingame, California, as speakers Jeanniey Mullen of Zinio and Brian Ellefritz of Cisco show how your email marketing campaigns hold the key to opening new sources of revenue. During the lunch and the bonus workshop that will follow, you’ll learn about integrating your email marketing with banner ads, prints ads, Web sites, and even social networking. Jeanniey is the author of Email Marketing An Hour A Day. Invest a couple of hours just one day to hear from these email marketing and social media experts…and improve your email marketing ROI as a result.

Tags: Email copywriting, email delivery, Email design, Email marketing, Email marketing ROI, email marketing vendor

This entry was posted on Tuesday, January 6th, 2009 at 10:00 am and is filed under Email marketing ROI. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.