The Whitelist

Next week Lyris sponsors a critical email marketing webinar featuring our own Michael Kelly. Titled “Reaching the Inbox – E-mail Reputation and Deliverability,” the one-hour webinar will take on email delivery and how your email marketing reputation affects your deliverability. The panel will cover:

• How to avoid email marketing spam filters
• The most recent laws and email best practices to keep your email marketing legal
• Making sure your email marketing gets delivered to your intended recipients
• An examination of the email delivery landscape, including email best practices to use and pitfalls to avoid
• Real-world examples of what works and what doesn’t work in email delivery

Moderated by Dianna Dilworth, Associate Editor, DMNews, the panelists are:

• Michael Kelly, Director, Strategic Alliances, ClickMail Marketing
• Craig Spiezle, Chairman & Founder, Online Trust Alliance (OTA), Managing Director, AgeLight LLC
• David Fowler, Director of Email Strategy, Deliverability and Privacy Compliance, Lyris Technologies

Make sure you maximize your email delivery and therefore your email marketing results by joining us on Tuesday, July 14 starting at 1:00 p.m. ET (10:00 a.m. PT). To register click here.

Tags: email best practices, email delivery, Email marketing, email marketing results, email marketing vendor

This entry was posted on Friday, July 10th, 2009 at 9:00 am and is filed under Deliverability. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.