Email Marketing Vendor Expertise at SMG Tourism, Technology + Marketing Workshop
We can’t seem to keep Michael Kelly in the ClickMail Marketing office! His charisma and email marketing expertise now have him speaking before tourism executives: The Strategic Marketing Group’s Tourism, Technology + Marketing Workshop has Michael on the agenda next week to speak on “Essentials of Email Marketing – Driving ROI.”
This workshop is designed to help those in the tourism industry to stay informed and understand how technology affects their marketing strategies and ultimately their bottom lines. With sessions for beginners and advanced, the workshop will cover a variety of online marketing topics including social media, SEO and, thanks to Michael, email marketing. See Michael at the Embassy Suites, South Lake Tahoe, CA, on Wednesday, March 17.
Education is a huge part of what we do at ClickMail, as an email marketing vendor and as an email deliverability experts. Getting our expertise out into the world where it can help businesses to maximize their email marketing ROI is high on our priority list. Thank goodness Michael is willing to rack up the frequent flyer miles to make that happen!
His inclusion on this workshop agenda is also further proof that email marketing is far from dead, and is still an essential component of any online marketing program. Never forget, email marketing ROI is higher than any other ROI from any other marketing channel. Why wouldn’t anyone, in the tourism industry or another, be doing everything possible to make sure their email marketing program is the best it can be?
